Apple are super aggressive in the market place and have done everything they can to reduce or eliminate competition. The “friendly” ads they run with PC (ie Microsoft) as the butt of their jokes are just the mild tip of the iceberg (we have done several blog posts about this in the past - this post, for example)

A recent addition to the Zune site shows us just why Apple is so determined to keep the MP3 market for itself - if it can. Just check out the following image and video to see just how much big bucks are involved here:

Zune have worked out that anyone that goes for the “buy each and every MP3″ way of getting music is going to have to spend a small fortune - even if they only fill up a small % of their MP3s GB!

Now this comes as no surprise to the Wowzune team as we have pointed this out in many blog posts in the past as we have reviewed lots of different ways to get free, or almost free, music - which BTW, also beat the Zune Pass deal). But its good to see it set out like this (just click the image to see more comparisons done).

In fact, we thought it would be fun to put the two recent “throwing down of the gauntlet” ads by these two IT giants. The first offering is from Zune and so (typically?) more serious in its approach. But the content is deadly for Apple iTunes.

The second continues Apple’s amusing  ridicule of “PC”. Less obviously damaging - but Apple aims to destroy the credibility of anything Microsoft - including Zune.

Well - while these guys are busy fighting, we suggest you take a look around our blog and check out the many alternatives to both Apple iTunes and Zune Marketplace before you even think of spending anything! You will be surprised just how much legal free music, videos and other downloads are out there and cheaper membership deals as well!

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